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REFLECTIVE DIARY 1

  • Writer: Ziyu
    Ziyu
  • Nov 14, 2023
  • 2 min read

I am excited to end my final year of undergraduate studies in Fashion Marketing and Branding at Nottingham Trent University. I look forward to this event as this symbolises the conclusion of years of academic research and this achievement is significant. I set personal goals and aspirations for this crucial year to create a meaningful and noteworthy academic outcome and I look forward to many opportunities and successes this year. My main goal this academic year is to seamlessly integrate the different strands of learning I have accumulated over my studies. From studying Visual and Cultural Influences to Marketing Strategy and Insight, my road has been full of encounters (Wolcott et al., 2020).


Travelling has given me many experiences and my challenge is to synthesise all of these learnings into a clear and all-encompassing knowledge that I can use in my career. My goal is to become a versatile professional who can adapt to the ever-changing fashion marketing sector. Since I have had the opportunity to do so during the past year, which has been a crucible for me, my abilities, critical thinking, and skills have improved. Participating in Project Me and FMBR30004: Strategic and Creative Solutions was crucial to my completion. My participation in the module was crucial as students are invited to engage in these seminars to get an immersive experience that bridges academic principles and their real-world applications (Ayers, Bryant and Missimer, 2020). Here I got to know that for my personal branding I need to create an impressive portfolio, CV and logo.


My various lessons have given me a solid foundation, but Project Me is the most important part of my education since it ties everything together and it is not only about conducting research as it is also about leveraging my skills and experience to solve a real-world problem.


My internship at Chanel allowed me to apply my fashion business theory to practise and learn how the industry works. I helped organise popular things, acquire customer photos, and evaluate future fashion trends throughout this time. Here the creation process of my wonderful portfolio began. These practical experiences enhance classroom theoretical understandings, strengthening academic-corporate communication so that both sides may profit, which was an important part of creation of my CV(Cheng et al., 2019). I am grateful for this chance to reminisce about FMBR30004, Strategic and Creative Solutions. I am glad to have the chance to employ strategic thinking to solve difficult situations. This programme will provide me the ability to learn strategic planning and execution, which I feel will help me achieve my objectives from a professional standpoint. My technical skills, which include proficiency in PowerPoint, InDesign, and Excel, and my soft skills, which include patience and communication, make me well-equipped to handle these classes' difficult challenges. Soft talents include patience and communication (Walsh et al., 2020). I appreciate the chance to record these details and I keep this journal to document the complexity of my path. Each new post is a voyage of self-discovery as I weave academics, company exposure, and personal growth into a tapestry that captures my fashion marketing and branding expertise. I continue my trip with each entry.

 
 
 

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